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Vital Rental - How we increased their car rents by 250% per month using our PPC & SEO services

Vital Rental

Vital Rental is one of Australia’s leading car rental company based in Melbourne City. It has more than 500 cars in its bucket for renting. Vital covers majority of solutions related to car rental in Melbourne like rideshare rental, Uber car rental, private car rental, commercial car rental & Ola car rental.

Challenge

The biggest milestone that was given to us was to decrease the lying cars in client’s inventory which meant that maximum cars should go on rent. The website of the brand was brand new & hence it was a challenge for us to optimize the website from the scratch. It was also a challenge for us to completely revamp the content of the website since the website hardly had any content to support the ranking.

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Solution

Our team of PPC experts made a very top notch strategy for the brand which included keyword research, defining keyword match type, developing campaign structure, building top ad copies & other metrics to keep quality score in check.

Not just that, we also revamped content on their website & optimized the whole website with right keywords. This was followed by doing quality OFF page SEO optimization & we made sure that we are doing quality back linking in Australian location.

RESULTS

Within just 3 months of our PPC services, we reduced the idle standing cars in their inventory from 59 to just 4 with an average rent of 3.35 cars per day. Not just that, we even reduced their CPL from previous campaign of 12$ to just 4.5$.

In 8 months of our service, we are ranking 16 keywords for Vital Rental on 1st page of Google & we have around 14 keywords on 2nd page.

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Increase in Car Rents Monthly
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CPL Reduced for PPC
0
Keywords on 1st Page

MOST RESULT FOCUSSED PPC AGENCY IN MUMBAI

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