Dominated Rankings via Local SEO Strategy
The Challenge
Heal Psoriasis faced a daunting SEO challenge. Their website was a complete SEO novice, lacking any prior optimization efforts. The medical field itself is a fiercely competitive landscape, and Heal Psoriasis’ target keywords – disease terms – were no exception.
The Solution
Firstly, we conducted thorough keyword research, identifying long-tail keywords with lower competition but high search intent. These terms often describe specific symptoms or concerns, allowing us to target a more engaged audience actively seeking information. Next, we implemented a content strategy focused on creating high-quality, informative articles and blog posts on psoriasis. This content-addressed user questions and concerns while adhering to strict medical guidelines.
The Result
By targeting long-tail keywords with lower competition, we unlocked a stream of relevant users actively searching for psoriasis information. This translated into a significant increase in organic traffic. Furthermore, the link-building strategy boosted their website’s authority and trustworthiness in search engines, resulting in a climb in their overall ranking. While reaching the absolute top spot for high-competition disease terms might be a long-term goal, Heal Psoriasis gained significant visibility.
Keywords ranking on 1st Page
Growth in Organic Traffic
Increase in New Users
Increase Monthly Organic Impressions
Services Provided
SEO
GMB
Platform Used
Related Case Studies
We believe that bookstores are essential to a healthy culture.
Ranked 90+ Keywords on 1st Page Within 6 Months
ChitraGeek Studios
Propelled TNT on Top 5 Position for 50 Keywords
The Neat Trick
From Low digital presence to dominating in Organic Ranking
Maverick
